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Apple’s App Store Guidelines have drawn ire over their rules for cloud gaming apps, resulting in a new lawsuit. This new lawsuit accuses the company of monopolizing the mobile game market by keeping competitors off iOS devices, thus enabling the com…
Lees meerA well-written can help a website gain subscribers, while a good App Store Description can convert users and get downloads for an app. To see how this works, we can look at the description for a popular app with news and list articles, such as BuzzF…
Lees meerApple has released a new App Store Marketing tool with resources to help app developers direct users to their apps. This includes instant access to QR codes, App Store badges and embeddable links and codes to bring users to the App Store listing. If…
Lees meerWhat message do you want your App Store Screenshots to convey? For apps and mobile games, the screenshots need to convey core features and the biggest draws of the app early on. For one example of how screenshots do this, we can look at Brawl Stars,…
Lees meerWhen you launch an app on the Google Play Store, you’ll want to ensure users will like what they see. Your creatives, including the Google Play Screenshots and Promo Video, will make a major difference in whether or not users convert. In order to as…
Lees meerApp developers rely on their App Store Metrics to see how they’re growing or identify potential issues. If any metrics are not reported, they could be flying blind or work off inaccurate information. With the recent release of iOS 14, developers nee…
Lees meerAmong Us is a game that was launched in 2018 but has recently seen an incredible growth in popularity. In addition to its popularity on gaming consoles, it is also a hit on the App Store and Google Play Store, ranking at the top of its categories. T…
Lees meerApple has officially launched the latest versions of its operating systems. Along with iOS 14, we’re also getting iPadOS 14, watchOS 7 and tvOS 14, bringing new updates to each of Apple’s operating systems. What new features do they bring, and how m…
Lees meerThe latest Apple event, “Time Flies,” has concluded. The live streamed event introduced us to upcoming devices and services, as well as announced the launch date for the new operating systems. True to predictions, the iPhone 12 was not announced, bu…
Lees meerApple has updated its App Store Review Guidelines, adding new information about App Clips, streaming services and more. While some of these changes are clarifications to existing rules, others are new guidelines that can impact the presence of apps …
Lees meerThe yearly Apple Event has been announced, which means the latest in iOS devices and services will be revealed soon. The event, titled “Time Flies,” will reveal new hardware and services, although recent announcements around delayed devices raise qu…
Lees meerWhen an app subscription runs out, users have a decision to make: are they getting their money’s worth enough to resubscribe? Apple has added subscription management tools in the past, such as app subscription billing grace periods, subscription fre…
Lees meerWhen developers launch an app on the Apple App Store, they can select where it’s released on a country-by-country basis. Each country is set in a certain region, so developers can be as broad or as specific as they need. However, a new bug in the Ap…
Lees meerPoesie is a poetry app available on the Apple App Store as the App of the Day. It provides a library of poems, including audio recordings, weekly poet highlights and interactive features to help users understand the poetry more. Yet as poetry is an …
Lees meerThe App Review process is the final hurdle app developers must overcome before getting their app launched or updated on the App Store. Once it goes through the review process, the app is either set to launch on the store or is rejected and developer…
Lees meerYour app keywords will determine how users find your app. If you want to be discovered, you need to choose your keywords wisely. But where does one even begin? How do you know what keywords will help your app the most? By following App Store Optimiz…
Lees meerApp Store Screenshots can convey many important aspects of an app, from its design elements to the variety of features it provides. For apps focused around the outdoors, it has to strike a balance of inspiring users to go outside and to bring the ap…
Lees meerAndroid 11’s release is approaching, so app developers are preparing to update their apps for the latest OS. Camera app developers are encountering a new difficulty, as Android 11 is adding new restrictions to what they can access. How will this imp…
Lees meerApp Store Optimization is an ongoing process. If you want to maintain consistent downloads and high keyword rankings, you need to continue striving to improve. This makes iteration one of the ASO Best Practices that can help apps compete as time goe…
Lees meerWhen users’ needs change, apps need to change with them. An updated App Store Description can be key to letting users know how your app can meet current demands and ongoing needs. One example of shifting user needs can be seen with educational apps…
Lees meerEvery time a user makes an in-app purchase or buys an app from the App Store or Play Store, Apple or Google takes a portion of the revenue. This App Store Tax has caused complaints for some developers, but with Apple and Google in the middle of anti…
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